Dream a better dream.

We work in the space where transformational coaching, branding, web and interior design meet. We help individuals and organizations achieve clear, compelling and aligned branding and design solutions, at work and at home.


Kind Words

Christine Loeffler is the answer. Now what was the question?

Christine brings elegance, thought, collaboration, and exquisite design to her vast range of work. Observing her talent portfolio recently, Author and Leadership Guru John Staub ( aptly described her as “the Renaissance woman.”

Christine accompanied me through one of the most strenuous labors of my life as we “re-branded” both me and my business this past year.  The look is fresh, clear, clean and beautiful. Not only the business but I, myself, came to feel “brand new” in the process.

Christine is more than a designer, she is a transformer.  I can’t thank her enough.  She is a true saint.  If patient and kindness matter to you as well as professionalism, she is your provider of choice.
— Joyce White, Mentor Coach |

Christine Loeffler is one of the most delightful and talented people  I’ve ever had to pleasure to work with.  She is an intuitive, sensitive professional, a patient coach and a storehouse of ideas. 

As the executive director for over four years with Bluffton Self Help, a nonprofit agency in Bluffton, SC, the board of directors and staff were guided by her through branding, community relations, and strategic planning.  She created a very successful image of this agency, propelling it to new heights of awareness and funding. 

Her direction resulted in increased funding during a major capital campaign and insured future support.  Under her guidance, this agency and its’ image became the envy of many local agencies in the Greater Bluffton market. 

Her attention to detail is equally matched by her creativity. She brings all of this to her clients with the addition of a huge and warm personality.  She works very effectively with multiple personalities, both individually and in a committee structure and meets tight deadlines.  We can’t say enough about Christine.
— Lili Coleman, Zalac Public Relations & Executive Director, SECOND HELPINGS LC

Brand identity

Ready for a brand refresh? We partner and guide you through the process of discovery, visioning, logo and identity design, and integration to create your best brand. The more comprehensive and consistent the brand story and visual identity, the more authentic, ownable, and memorable your brand will be. 


Once Wordpress devotees, we now design all of our sites in Squarespace (love you Squarespace) because of its elegance and simple-to-maintain interface. We will translate your brand identity into a responsive, compelling, action-oriented and easy to navigate website that you’ll love!


Your home should reflect your authentic voice and personality. We work with new home builders and buyers to create their interior and exterior “home brand” which includes pre-build selections and specifications, furniture & finishes, way finding, art & accessories installation.